TOPIC / GUIDE

Planning a website

A guide to scoping your project: goals, budget, content and decisions to make before design begins.

The starting point

A strong start is not choosing a colour or a theme. It is understanding what your website needs to help visitors do. Presenting expertise, receiving a qualified enquiry and selling a product require different content and journeys. This guide brings together the decisions that make a project clearer before mockups enter the conversation.

Choose the guide that answers your current question. Return to this topic to address the next decision; there is no required reading order.

01 / DECISION

A website brief that actually helps you decide

Write one sentence describing what your visitor needs to accomplish. For a consultant, it could be “understand my services and request an initial conversation.” For a store, it might be finding the right product and checking compatibility. This sentence helps decide which pages are essential. A website does not need to express every business ambition in its first screen.

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02 / DECISION

How to compare two website proposals

Two proposals may describe a ten-page website while covering very different projects. One might include ten distinct layouts; the other, a repeated template. Ask which pages will be designed, which interactions are included and what counts as a revision. Comparison becomes useful when deliverables are described at the same level of detail.

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03 / DECISION

Prepare website content without rewriting everything

Create a table with one row per page: current URL, purpose, audience, available content and owner. Add a decision: keep, revise, merge or retire. The table should help people act; it does not need to describe every sentence. Start with offer pages and the pages connected to your most important enquiries.

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Guides in this collection

Turn the thinking into your website.

This guide helps prepare decisions. The studio can help turn them into a website suited to your business.

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A GIFT TO OUR FANS

CYBER JAXON VOL. 1 / NO. 1

THE FUTURE HAS
ITS ANTI-HERO.

A memory erased. A future under control. A rebellion begins. Step into the world of Cyber Jaxon with the first issue, a gift from Cyber Resistance Studio.

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Cover and interior pages of Cyber Jaxon Chronicles — The War for Time, volume 1, issue 1
LET’S MAKE SOME NOISE.

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